Growth Marketing Manager (Karura)

Company Name
Acala Network
Company Website
Contact email
Aug 10, 2021
Full time

As a Growth Marketing Manager for Acala, you will build out the marketing operation for our organization and it's Decentralised Finance, or DeFi, Platform. We are looking for someone who can think strategically, while also having the grit to roll up their sleeves and execute with speed, passion, and excellence. You should have a passion for decentralization and rebuilding the world’s financial infrastructure, and you should be fun and easy to work with! The true scope of this role isn't yet known but will initially focus on:

Social Media Strategy • Content Management • Brand Messaging and Copywriting • Campaign & Project Management • Email Marketing

What you'll do

  • Run a targeted Growth Strategy for Acala's Polkadot-based DeFi platform

  • Lead analysis of data-driven programs to expand our user / developer communities

  • Be the main POC and build strong relationships with 3rd party platform contributors

  • Own all English language community channels including Telegram, Discord, Riot/Element

  • Plan regular events, online and offline, for the developer and non-technical communities

  • Work closely with engineering teams in Acala and her 3rd party blockchain partners

  • Manage the relationship and strategy with any external marketing or PR agencies

What it takes

  • 3+ years of hands-on Growth Marketing for a technical product, blockchain preferable

  • Analytical and data-driven approach to building and nurturing technical communities

  • Strong experience of the following: Twitter, Discord, Sprout , Telegram

  • Native or near-native English with presidential communication skills

  • A mature understanding of the emerging blockchain industry and cryptocurrencies

  • BONUS: Software Development background / studies / hobby